When you post a new job, whether it's online or a sign in the front window, you're sure to get some very eager applicants. There's a good chance they'll be so eager, they'll actually show up at your place of business to ask questions or turn in an application. These job seekers are more commonly known as walk-ins.
So what's the best way to interact with walk-ins? Whatever actions you take should help you save time and energy while still giving applicants the respect they deserve. Consider the following tips the next time a job seekers walks through your door in search of a right-fit position:
Have a plan in place
Walk-ins are inevitable so create a plan that your team can follow to ensure a great experience on both sides of the counter. Everyone should know exactly what to say to applicants, including directing them to any websites where they can complete applications or an estimate on when they can expect a hiring manager to get back to them. Remind employees to always be as friendly as possible, no matter how busy it might be in the store.
Take control of the black hole
Don't let walk-ins become victims of the dreaded black hole where applications can disappear. If necessary, create an inbox (physical or digital) dedicated entirely to walk-in applications. The detail to organization will keep job seekers from getting lost in the shuffle. Assign employees with the responsibility of reaching out to applicants to let them know their information has been received and a hiring manager will be contacting them soon. By making an effort, you're communicating just how serious you are about the recruiting process.
Remember your brand
If someone is applying to work with you, there is a very good chance they've come to know your business and brand as a customer. Keep this in mind whenever you interact with applicants, especially walk-ins. The experience they have applying for a job could affect how they perceive your brand in the future, whether or not they get the job, so be careful to have the right attitude.
Things shouldn't fall apart when someone comes knocking on your door in search of a job. Taking the right steps before walk-ins arrive gives you, and your hiring process, the upper hand. Happy hiring!
Imani is a content marketing analyst at Snagajob. When she’s not writing content for employers to read, she can be found catching up on celebrity gossip, updating her blog or channeling her inner rock star at karaoke.