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Nurturing Your Company Culture During the Dead of Winter

Posted by Erin Borgerson on January 22, 2014

It's the middle of January, it's cold, and Spring seems so, so far away. It feels like half of your employees are out sick with the flu, and the other half are spending the bulk of their days trying to stay well. Welcome to winter. 

This time of year, it's hard to find motivation. Whether you're an hourly employee or the CEO, sometimes just getting out of bed in the morning is a challenge. While we can't make the springtime come any faster, there's plenty we can do to boost morale. After all, a strong company culture is the core to any successful business. So here are a few suggestions you can try out to improve your culture today.

Host a lunch & fun

Rather than hold a working lunch, put some time on the calendar to have what Hireology company culturelikes to call - a lunch and fun! It doesn't have to be mandatory, nor does it have to be for the full lunch hour; it's merely just a good opportunity for everyone to spend time together and share some laughs. 

It sounds cheesy, but in all honestly, it can be really fun. Try playing a game like Pictionary or Catch Phrase. It's a good ice breaker for the more introverted employees, and will make for a good small-talk point down the line.


Whether you do so during working hours or on the weekend, volunteering is one of the best team building activities. Not only does it give you plenty of time to talk with your employees and coworkers, but you're getting together outside of the workspace which is always a breath of fresh air.

Perhaps send out a quick survey with a few different volunteering options. The organization that gets the most votes is the one you can volunteer with. And not only will this help you further your relationships with those you work with, but you'll walk away feeling like you made a difference.

Set a goal, reach it, and celebrate 

Who doesn't like a good 'ole celebration? Not that you ever need a reason to hold a party, but setting a goal and achieving it makes the party just so much sweeter. For example, Hireology set a goal to reach the 1,000 active customer mark. Once we hit the goal (just last week), we planned a party! We did the same thing when we hit the 500 customer mark, and the party was a blast. Again, it's just another way to boost morale, encourage engagement, and get whatever your goal may be achieved.  

So the moral of the story, make time to keep morale up. It doesn't have to be anything big, but taking even a few minutes out of the day to recognize your employees and have fun can make a huge difference. 

If you want millennials to stay on your team, you're really going to have to work on the engagement activities. Here's some tips...

hiring millennials

Hiring Millennials, Company Culture

Erin Borgerson

About the Author

Erin is the Director of Marketing, Crisis Controller and Culture Ambassador (the last two titles she gave to herself) who joined the Hireology team in April of 2012. As a certified Inbound Marketer, Erin manages Hireology's marketing department, the Hireology Blog, and media relations. She is also a co-leader of the Chicago Hubspot User Group which brings together Hubspot users from around the Chicagoland area. Erin set off to Chicago after graduating from Western Michigan University. In her spare time she can be found shaking it in a Zumba class, reading a bestseller, or drinking a craft beer on her Wrigleyville porch.