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Recruiting Tips: Shark Week Edition

Posted by Greg Rachke on August 8, 2013

I was headed home from work yesterday when I spotted something rather peculiar on the train with me. It was a shark… No, not a real shark. It was a person wearing a full-blown shark costume from head-to-toe. Now, my first reaction was to think, Wow people are freakin’ weird. But then at once it all came to me… It’s SHARK WEEK!

I don’t know how people can’t get excited for shark week. I mean, come on, these sharks jump like 10 feet in the air while they’re feeding! Maybe that’s just me. Anyways, in honor of Discovery Channel’s Shark Week, we went ahead and offered our top 3 shark themed recruiting tips. It’s time we all start recruiting like sharks.

Target Your Prey

16331475 sOkay, so your recruits aren’t prey. But that shouldn’t stop you from treating them like they are! Sharks have a natural instinct to swarm to blood. Similarly, recruiters should have a sense of who they’re looking for.

At the same time, knowing what candidates you’re looking to attract doesn’t necessarily mean that you’re going to successfully recruit them. Having an organized recruiting process will save you plenty of time interviewing candidates in the long run.


After you’ve found the right candidate, the time must come where you need to attack. Smart recruiters know their candidates before they approach them. That way, they can hint towards the strengths of the company that are most relevant to the candidate.

Remember that you’re trying to attract candidates to your company. If you come off as bland and boring, that’s the image that you’re representing for your company. For that reason, we can’t emphasize enough the importance of knowing your candidate.

Be Cautious

This is one characteristic sharks have that you should not. As sharks get hungry, their feeding becomes wild and unpredictable; so much so that Discovery Channel had enough “shark encounters” to run a weeklong series called Shark Week.

When you’ve finally narrowed your search down to a few top candidates, don’t rush it. Take the time to run reference and background checks to make sure the juice is worth the squeeze. If you take the hire like a Great White during feeding hours, chances are you’re going to have a bad hire on your hands. 

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