Hireology Blog - Insights for better hiring & HR


Improving Company Culture: One Lab Coat at a Time

Posted by Erin Borgerson on October 23, 2012

The Lab Coat is to a Hireologist, as a Gold Medal is to an Olympian; A symbol of dedication, innovation and inspiration.  It's something that only the best of the best are awarded.

Once an employee has worked at Hireology for three months, can successfully give a productculture demonstration and possesses the traits that make an employee a true Hireologist is a Lab Coat Ceremony held in their honor.This past Thursday night, Sales Development Manager, Jeff Brandwein, received his lab coat. Before Chief Hireologist Adam Robinson placed the lab coat on Jeff's shoulders, the team shared why they each believed Jeff deserved this honor. 

Upon receiving his lab coat, champagne was poured as the team celebrated this milestone. After stories were shared and laughs were had, the time came to announce the recipient of the Margot Baill Award. In order to be considered for the award, the Hireologist must encompass optimism, dedication and show proven results. The recipient of the Q3 Margot Baill Award was Kevin Baumgart, director of business development. 

Business and leadership speaker, Rene Carayol said in an article called, Why culture is more important than strategy“The most important thing about culture is that it’s the only sustainable point of difference for any organization. Anyone can copy your strategy, but nobody can copy your culture."

Not only are the Lab Coat Ceremony and Margot Baill Award ways to recognize the Hireologists who have gone above and beyond, but it's an easy way to nurture the company culture that the team has worked so hard to build. Hireology believes that hiring the right person is just the starting point of building a dedicated team. It's extremely important to keep employees motivated and enthsustatic; for Hireology, the Lab Coat Ceremony does just that. 

For more pictures of the Lab Coat Ceremony, click here.

Quick Tip: To build a strong company culture, you have to know what to look for when hiring. Check out our guide on the four elements all successful candidates encompass. 

four super elements

Maggie Coffey is the coffee-loving Marketing Intern for Hireology, a web-based selection management platform that provides customized interviews, job profiling, and one-click background checks to help you hire the right person. Start your free trial at www.Hireology.com today!

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Erin Borgerson

About the Author

Erin is the Director of Marketing, Crisis Controller and Culture Ambassador (the last two titles she gave to herself) who joined the Hireology team in April of 2012. As a certified Inbound Marketer, Erin manages Hireology's marketing department, the Hireology Blog, and media relations. She is also a co-leader of the Chicago Hubspot User Group which brings together Hubspot users from around the Chicagoland area. Erin set off to Chicago after graduating from Western Michigan University. In her spare time she can be found shaking it in a Zumba class, reading a bestseller, or drinking a craft beer on her Wrigleyville porch.